Identify and understand your ideal customer profiles with precision targeting and deep insights.
Deploy targeted campaigns across high-impact channels to engage with your key decision-makers.
Track and analyze the impact of your ABM efforts with comprehensive reporting and insights.
Here's how we build your target audience, run your ads, and provide measurement:
We help you identify high-intent accounts using a blend of behavioral signals, firmographic data, and your own CRM inputs. Whether you’re starting from scratch or optimizing an existing target list, we build activation-ready audiences designed to perform.
We launch account-based advertising across premium inventory sources. Use your creative or tap into ours, with light strategic support and streamlined campaign development. Always modular. Always measurable. Always effective.
We deliver detailed campaign and behavioral insights through clear reporting, custom dashboards, and analytics suited to your needs. From full-funnel visibility to quick-turn performance metrics, you’ll always know what’s working and why.
Unbundled ABM breaks apart the traditional, all-in-one ABM strategies into modular, tactical components. Rather than investing in large, end-to-end programs, marketers select and deploy individual ABM elements they need to drive results for their business — scaled exactly to the size, campaign goals and resource availability of the business.
Unbundled ABM scales across all sizes of businesses, but it's a particularly powerful approach for marketing teams that value flexibility, have limited budgets, or want to test individual ABM tactics without long-term commitments to specific tools or platforms.
Unbundled ABM prioritizes transparency, flexibility, and customization. For example, the Imaginarium's Unbundled ABM point solutions have no platform fees, require no internal change management, and can begin full-funnel activation within 72 hours.
Using our deep expertise and best-in-class network of platform, data, and service partners, The Imaginarium is able to deliver some of the most powerful ABM solutions and consultancy work to B2B brands right now. Founded by Scott Stedman, the Imaginarium is based out of Boston, MA.
Our agency is built for B2B brands looking to unlock the superpowers of ABM. We recognize that the marketing ecosystem is in a state of transformation and filled with incredible opportunities for smart B2B leaders. From EY to American express, our client list has you in great company.