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Synthetic Market Research with GenAI with Jon Lombardo, Evidenza — The Imaginarium Summit

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Website: 
https://www.youtube.com/watch?v=WOkNSk4kmZY

Jon Lombardo, former Head Of Research for The LinkedIn B2B Institute and co-founder of Evidenza, showcases how AI can create a synthetic universe of buyers and customer personas, accelerating months-long research processes to take just a few seconds.

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